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Robert Johnston's Articles in Accounting

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What’s Your Communication Style? Technology has come a long way in helping us to communicate with customers. Between teleconferences, the Internet, and other advancements, we can communicate with people halfway around the world. But, the message we convey is still up to us. We have to make sure we send messages that are clear to the recipient. Three Keys to Advertising: Proofread, Proofread, Proofread Have you ever opened your mailbox and received an ad that was full of errors and typos? Have you ever gotten an ad that was so vague that you had no idea what product or service was actually being offered? When you are considering printing an ad for your business, whether it is flyer or booklet printing, you need to take the time to proofread the ad. Check it not only for grammar errors, but also for clarity. Standard Business Card Font Sizes Your business cards can be wonderfully effective for you if you design them right. If you take the time to design an attractive and unique business card printing, and then follow through by actually handing out your cards to a lot of people, you will see a significant up tick in your business. How to Boost Your Advertising Campaign "Imagine this: you’re in the middle of designing some full color brochures, or maybe some postcard marketing strategy, and you have exactly three days left to get the job done. You’re giving the task your full attention when suddenly something else comes up."

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